“Concept Eight” is the name behind the successful QSR leading brands – Noodlebox, WorkinaBox, PattySmiths, Alabama Wings, Double Dragon Dumplings and Supreme Noodles.
Established in 1996, the group has grown to over 100+ stores employing over 800 staff nationally.
With over 25 years of retail food industry experience Concept Eight is one of Australia’s largest multi-brand franchisors.
Working with Concept Eight, In2digital as the appointed systems integrator is delivering a turnkey solution package including digital displays, Content Management System https://fusionsignage.com.au/concept-eight-digital-signage-fusion/, content creation/animation services, Project and Installation services.
The current phase of the Transformation Project involves a national rollout of Digital Menu Boards including a countertop touchscreen solution removing physical printed menus, helping the planet along the way.

Noodle Box / Wokinabox
(www.noodlebox.com.au | www.wokinabox.com.au)
Concept eights two most recognisable brands serve thousands of noodle boxes filled with authentic flavours and locally sourced produce each week. Inspired by the hawker food markets of Southeast Asia our wok chefs take market fresh ingredients and fire them up for that amazing wok-charred flavour right before your eyes.
Pattysmiths
Handcrafted premium burgers
(www.pattysmiths.com.au)
By carefully hand smashing each patty on a custom built cast iron hot plate ensures the entire burger is cooked to perfection.
Supreme Leader
Korean Krispy Chicken
(www.supremeleader.com.au)
Each piece of our unbelievably krispy chicken boasts a superior combination of flavour and krunch. Our krispy golden batter will retain its superior krunch until you’re licking the very last crumbs off your fingers.





